Hashtags on Instagram are similar to keywords in Google Search in terms of their significance. Hashtags are a crucial part of Instagram’s search function. Here’s a brief breakdown of the process for determining which hashtags will work best for your posts.
You probably aren’t using hashtags if you’re having trouble increasing your organic outreach, which means getting new people to find your content. This is vital for any brand or business’s long-term success. In this piece, I’ll explain why hashtags are so important online and show you how to utilise SocialPlus’s excellent hashtag generator to get the best ones for your specific niche. We’ll go into further detail about it in a moment.
Hashtag significance
Unless you’re a famous and influential person who can appear on any TV show you want or spend a lot of money on ads to promote your social media profiles, you probably know how challenging it is to get new people to discover your content.
Hashtags, or more accurately, relevant hashtags, may be thought of as the equivalent of search engine keywords. Ask yourself this: how many times have you used Google Search today? I mean, you have heard this before, right? Instagram hashtags are the same way. With the use of hashtags, users may find and follow relevant profiles and accounts. Now is as good a time as any to start utilising hashtags if you haven’t before.
Discovering Useful Hashtags Is One Example
Imagine we have a cooking profile, which seems to be all the rage nowadays. Our primary output is fresh recipes, accompanied by DIY (“Do it yourself”) video postings detailing the method, ingredients, and final product.
The next day, we had the inspiration to prepare and publish our most beloved Thai cuisine. We make the video and demonstrate the entire process. Now you may publish it on Instagram, but before you do, you should look for appropriate hashtags to increase the likelihood that it will be discovered by others searching for Thai food recipes.
Thankfully, this is a breeze with the help of SocialPlus. You can quickly and simply find popular, applicable hashtags for your content by utilising their Instagram Hashtag Generator tool. I’ll provide an example.
Pick one
You’ll have three choices from which to generate potential hashtags. A search term, an Instagram post, and a picture upload. Since our article was focused on Thai cuisine, we’ve decided to utilise the hashtag #thaifood as our keyword.
Identify and pick appropriate hashtags
We now have a ranked list of popular hashtags, as you can see. To get an indication of how challenging it will be to rank in the top 6 highlighted posts (where you will be able to gain a lot of organic outreach and engaged followers) for a certain hashtag, look at its popularity number. Isn’t that the point?
The ability to include spaces between your post’s description and the hashtags is another feature that I really appreciate about this app. You may easily copy the hashtags you need by selecting them and then clicking the “Copy to clipboard” button.
I have 30 hashtags; should I use them all?
There is a limit of 30 hashtags per post, in case you didn’t know. In general, I employ as many as possible, and you should, too. While it doesn’t hurt to include a few additional hashtags, the best way to boost your chances of gaining new, engaged followers is to focus on hashtags that are directly related to your content.
Can you tell me how to get my material featured?
Make sure that the information you produce is of good quality and useful to your audience first. This is how you’ll get them interested enough in what you’re selling that they become loyal customers or patrons.
However, if you aren’t already well-known, it might be tough to make it to the highlighted section beneath hashtags. Meaningful involvement and a respectable amount of followers. This is why most influencers opt to purchase likes and views in order to boost their content’s visibility and popularity.
Invest in video production; search engine results will improve
As an example, we shared a video on Instagram demonstrating how to make our go-to Thai meal. Videos, according to current case studies, have a greater chance of ranking than regular photographs. Therefore, I suggest that you use videos as your material. Purchasing Instagram views from SocialPlus has also helped my video posts rank highly. Depending on the trendiness of a hashtag, I often purchase 50,000 views. This has increased the frequency with which my material appears in featured lists.
This short blog entry has reached its conclusion. I really wish you could find some use for this data.